EZRA Innovations, LLC

Michael Geranen and Joe Roberts forged a relationship around a disruptive drug delivery technology developed by Dr. Cherngju Kim, a researcher and professor at the University of Arkansas School of Pharmacy for Medical Sciences. After negotiating an exclusive license agreement with the university, EZRA Innovations, LLC began the long and arduous process of capitalizing on …

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Sunshine Fresh: Choosing a Business Location

In July 2014, the president and co-owner of Sunshine Fresh Inc. (Sunshine), a food company in Totowa, NJ, had to make a decision on the best location for the company’s new west coast expansion. Sunshine had built a reputation for quality chilled kosher pickles on the East Coast of the United States. Sunshine’s most valuable …

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CML Group, Inc.: Going Public (B)

It includes a description of some of the issues CML Group management faces as the company moves forward with its IPO. Topics and issues addressed in this case include: Considerations in selecting an underwriting team, The IPO market; IPOs as a mechanism for private investors to reap their investments; and short-term management responses to changing …

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Home Essentials: Building a Global Service Business with Local Operations

Chris Exline founded Home Essentials, an expatriate furniture rental company in Singapore, but quickly moved to Hong Kong. The company was very successful in Singapore and Hong Kong and then pursued rapid global expansion. As there was no framework for deciding which candidate countries to choose and provide services in each country, Exline used instinct. …

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New Schools Venture Fund

A new approach to philanthropy, led by venture capitalists and the “new wealth.” It was created in the last two years. The same criteria of accountability for results apply that apply to your investment portfolio.

Starling Trust Sciences: Measuring Trust in Organizations

Stephen Scott had to decide whether to keep his behavioral analytics startup in the people analytics space or move his company into the regtech sector. Starling had developed technology that allowed its customers to anticipate and influence the behavior of their employees by examining company data on employees, including email traffic. Starling was struggling to …

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SafeGraph: Selling Data as a Service

In January 2021, the CEO of SafeGraph, a four-year-old startup selling data as a service, looked to the future. His goal was to become the most reliable source of data on a physical location. The company provided points of interest (POI) and pedestrian traffic data for nearly 7 million businesses in the US and Canada …

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Northwest Security Services

Research the problems of a third-generation family business. Northwest Security Services (NSS) is a 55-year-old company with a rich history since it was founded by Ernest Wilson, a less social patriarch with a college education. Most of the process focuses on various NSS business challenges that are unique to family businesses, including bringing younger generation …

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Rico Auto Industries: Raising Private Equity in India

The CEO of a publicly traded Indian auto parts manufacturer has to decide whether to accept a stake in a consortium of private equity companies. He describes the decision-making process for both private equity investors and entrepreneurs and describes the opportunities and risks of investing in India.

Google and Internet Privacy (B)

This technical note begins by solving the “Google and Internet Privacy” case (UV1354) (disturbed by the reaction from the office, Charlie resigns) and then looks at the privacy issues the case addresses. Although “personal privacy” is a difficult concept to define, scholars and social commentators continue to struggle with that definition and the value of …

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