Origins of National Income Accounting

Set in the Great Depression, this case examines the origins of the national income state in the United States. Notable is Senator La Follette’s 1932 proposal for the federal government to begin compiling statistics on national income.

Hoechst and the German Chemical Industry

It describes the rise of the German chemical industry and the country-specific factors that contributed to this increase. Focused on the German company Hoechst: its history, its position after the Second World War and its subsequent internationalization. It played in 1986 when Hoechst made a multi-million dollar acquisition of Celanese Corp. considered in the US …

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Russia: A Drama in Three Acts

The collapse of central authority in the Soviet Union in 1991 ushered in a period of revolutionary transformations for the resulting states. The leaders of Russia, the successor to the USSR, struggled to restore central authority while trying to prevent further disintegration, create democratic politics, and introduce a market economy in the years to come. …

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Novartis: Leading a Global Enterprise

Novartis, the world’s leading healthcare company, was formed in 1996 from the merger of two very different mid-size Swiss pharmaceutical companies. The case tracks the evolution of the company over the past 17 years as it has grown into a truly global company with 127,000 employees of 153 nationalities in 140 countries, with 2012 sales …

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Fat Angelo’s: Entrepreneurial Growth

Fat Angelo’s was founded in 1998 and is the brainchild of three entrepreneurs who saw a void in Hong Kong’s Italian family restaurants. By the end of 2002 it had become a chain with four restaurants. It illustrates the problems restaurants face during their startup and rapid growth periods. There was an additional store next …

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Asian Paints Limited: Painting History

The case traces the growth of Asian Paints Limited (“APL”) from a small paint manufacturer in 1942 to the undisputed leader in the Indian paint industry. The case invites students to analyze the strategic decisions made by APL’s management during their journey of more than 75 years and identify the key factors that have allowed …

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Keroche (F): Future Growth Plans

This case describes Keroche co-founder Tabitha Karanja’s decision in 2012 to invest in additional production capabilities. In November 2012, Keroche began building a new, state-of-the-art brewery with German technology with a loan from Barclays Bank. The new plant, completed in March 2015, significantly increased Keroche’s beer production capacity. The company also made investments to increase …

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Insteel Wire Products: ABM at Andrews

In 1996 Insteel introduced an activity-based calculation system (ABC). He considers pallet nails to be his most profitable product and decides to expand the number of cells used to make pallet nails from two to four. A repeat of the 1997 ABC study shows that pallet nails have become the least profitable product.

L.L. Bean: A Search for Growth

In mid-2003, CEO Chris McCormick believed that L.L. Bean was in a good position to start growing again. For nearly 90 years, the company sold clothing and gear for outdoor enthusiasts through its catalogs and a single retail store in Freeport, Maine. In the three decades leading up to 1996, sales growth averaged nearly 20% …

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P&G Japan: The SK-II Globalization Project

It pursues changes to P & G’s international structure and strategy culminating in the organization in 2005, a reorganization that places a strategic focus on product innovation rather than geographic expansion and shifts the power from a local subsidiary to global corporate governance. As part of these changes, introduced by Durk Jager, the new CEO …

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