In the years after 2009, Qualcomm navigated the wi-fi industry’s transition from 3G to 4G, keeping its technological management and experiencing dramatic increase in sales and profit. In March 2014, Qualcomm appointed a brand new CEO, Steve Mollenkopf, who needed to deal with a rash of latest challenges, starting from new technology and new competition to anti-believe battles and an activist shareholder dissatisfied via way of means of susceptible inventory performance. This quick case brings the evaluation of Qualcomm’s aggressive role as much as 2015, whilst it changed into making ready for the evolution to 5G, whilst additionally making an investment in new areas, together with IoT, automobiles, eHealth, and eEducation, regardless of a combined document in diversifying past wi-fi communications technology.
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