For more than two decades, scientific advances have caused profound changes in drug research and in the pharmaceutical industry itself. This case provides an overview and description of these technical and scientific advances. It is written for non-academic readers and can be used as supplemental reading for other case materials that require a basic understanding …
This advisory describes the hybrid electric vehicle market, the results of various automaker strategies, and environmental issues that can promote or inhibit market growth in the United States. Introduces students to the technologies and regulatory aspects of vehicles using alternative fuels and powertrains, including hybrid electric vehicles, plug-in hybrids, electric vehicles, and diesel engines. Allow …
This case is part of a series of four cases integrated through The Empowerment Plan (TEP), a Detroit-based nonprofit that has worked to break the cycle of homelessness through education, employment and placement. Founded in 2012 by Veronika Scott, TEP recruited workers through homeless shelters and provided them with education, training, and full-time employment in …
Investigate the challenge faced by managers of a large aluminum plant to improve workplace safety. The CEO of the company has made safety a top priority. The plant has come a long way in reducing the injury rate, but needs to accelerate the improvement now. This requires the Chief Security Officer to consider progress to …
This teaching case focuses on a joint project between a large software and services outsourcing company in China (VanceInfo Technologies) and one of its large Western clients (Microsoft Inc.). VanceInfo and Microsoft had a long-term customer-supplier relationship since 1997 and the project was the result of that long-term partnership agreement. The project was rated as …