Archer Daniels Midland: Direction and Strategy

Case Solution

Ray A. Goldberg, Thomas N. Urban
Harvard Business School ()

Describes the strategy and competitive skills of one of the world’s leading grain trading and processing companies. An overview of the company’s innovations in corn by-products and oilseeds is provided. The company’s strategy is to add by-products to the processing of corn, soybeans and wheat to make them part of a complex of the food, feed, fuel and pharmaceutical industries.

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