KP Media (B): Surviving the Crisis

Case Solution

Luk N. Van Wassenhove, Mark Hunter

In the 1990s, after the fall of the Soviet empire, a wave of English-language newspapers emerged in Eastern Europe. One of the most prominent was the Kiev Post, which had established itself as the leading independent news source in Ukraine by the end of the decade. From its humble beginnings in 2006, it had grown into a $ 55 million company. However, the independence and survival of the newspaper have been seriously tested in the wake of the global financial crisis.

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