Hewlett-Packard: Manufacturing Productivity Division (C)

Case Solution

Benson P. Shapiro, Lawrence B. Levine
Harvard Business School ()

Focused on developing a “market driven” culture at HewlettPackard (HP); the conflict between autonomous and well-integrated departments that make products responsive to their own markets and a greater degree of systems integration at the enterprise level; and the integration of sales, marketing, and research and development functions.

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