BYD Company Limited (BYD), a Chinese company that started as a battery manufacturer, produced its first gasoline-powered vehicle in 2005. In 2008, BYD launched its first electric vehicles based on its advantages in battery technology and its research expertise. and profitable development. The company hoped to gain a strong presence in the automotive market with …
In 2014, the board of directors of Allergan Inc. received a surprise takeover offer from Valeant Pharmaceuticals in association with hedge fund activist Bill Ackmans Pershing Square Capital Management. In the unprecedented deal between a buyer and a hedge fund activist, Pershing Square had tacitly accumulated a 9.7% stake in Allergan prior to the Valeant …
Teradyne, a leading manufacturer of semiconductor test equipment, spent several years of effort improving its product development capabilities and implementing more formalized project management approaches. Investigates the development of a next-generation tester that spanned extensive hardware and software design. To do this, the company decided to implement new approaches in project management and project teams. …
Explore BMW’s decision to build vehicle prototypes. Historically, BMW prototypes were handcrafted by highly skilled craftsmen in the company’s workshop. It has been suggested to change the process so that prototypes are made in a way that better uncovers potential problems that may arise during final production. While the new approach is designed to make …
Describes the reorganization of drug discovery at GlaxoSmithKline (GSK) following the founding of GSK from the merger of Glaxo Wellcome and SmithKline Beecham. This reorganization brought nearly 2,000 researchers to six Centers of Excellence in Drug Discovery (CEDD). Each CEDD focused on a small group of therapeutic areas and had decision-making power over the development …
CEO Richard Gedman suddenly found himself running two separate but possibly related businesses: the slot manufacturing and marketing business that he has been running for years and a new mobile and online gaming business that has been amazing in recent years has grown. quickly. To maintain success in both businesses, it seems clear that each …
In 2006, the management team at Merrimack Pharmaceuticals, Inc. had to decide whether to keep the R&D organization in functional departments or reorganize it into multidisciplinary teams. This case follows the results of this decision from 2006 to mid-2014 and examines its effects on productivity, responsibility, communication, and skills development from the perspective of employees …
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Focused on developing a “market driven” culture at HewlettPackard (HP); the conflict between autonomous and well-integrated departments that make products responsive to their own markets and a greater degree of systems integration at the enterprise level; and the integration of sales, marketing, and research and development functions.
In November 1993, Dr. Richard Lerner, president of the Scripps Research Institute, faced the challenge of maintaining the financial and scientific vitality of his organization. A planned cooperation with Sandoz has received considerable criticism. Meanwhile, a new approach to clinical trials offers exciting opportunities. Course objective: Understand how federal policy directly and indirectly influences the …