OnStar, a vehicle safety and information services provider called Telematics, was founded in 1995 as a joint venture between General Motors (GM), EDS and founded Hughes Electronics Corp.. Safety and security services, including roadside assistance, emergency assistance after an accident, remote diagnosis and stolen vehicle tracking, have been the cornerstone of OnStar’s offering. Additionally, OnStar …
This series of cases addresses three important turning points in Palm’s history that relate to decisions about its platform: when the company considered opening its operating system (OS) to licensing to third-party hardware manufacturers; 2001 when the company decided to split into two independent companies; and in 2005 when the company migrated from its own …
It includes a description of some of the issues CML Group management faces as the company moves forward with its IPO. Topics and issues addressed in this case include: Considerations in selecting an underwriting team, The IPO market; IPOs as a mechanism for private investors to reap their investments; and short-term management responses to changing …
In October 2018, LIU Chang (Angela), president of Beijing-based New Hope Liuhe (NHL), reflected on the company’s strategy. With sales of $ 9 billion and a presence in nearly 20 countries, NHL was China’s largest animal feed manufacturer and one of the leading producers and processors of pork and poultry. The company also marketed a …
VOSS is a Norwegian mineral water company that produces one of the purest drinking waters in the world, sold at an ultra-premium price in a slim cylindrical glass bottle with a minimalist design. In the US (the company’s core market), VOSS ‘high-end brand presence is strongest at on-premises locations, especially in first-class restaurants, hotels and …
To reduce its ecological footprint, Interface Americas, a leading manufacturer of carpet tiles for commercial use, has established the Evergreen Services Agreement (ESA). Acoustics and safety). According to the ESA, Interface retains ownership of all carpet materials, ensuring proper recycling. Despite great media coverage and many interested phone calls from potential buyers, Interface is struggling …
It pursues changes to P & G’s international structure and strategy culminating in the organization in 2005, a reorganization that places a strategic focus on product innovation rather than geographic expansion and shifts the power from a local subsidiary to global corporate governance. As part of these changes, introduced by Durk Jager, the new CEO …
In June 2014, Blue Skies founder and president Anthony Pile called a board meeting to discuss the company’s development plans. The economic crisis in Europe increased consumers’ sensitivity to prices, put pressure on profit margins and stimulated the search for new markets. Founded in 1998, Blue Skies was a UK based fruit processing company with …
As an original design manufacturer (ODM) of televisions and a leading supplier to Vizio, the market leader for LCD flat panel televisions in the United States, AmTran Technology Ltd. what founder Alpha Wu calls the “US” model, in which Western companies do the sales, marketing, and product definition, while Eastern Asian companies, like yours, do …
Wiikano Orchards, a family business, faces declining demand in a raw materials industry. The president is considering changing the name of Wiikano apple juice and increasing its prices and promotions. If that proposition is successful, wholesalers and retailers are more likely to sell Wiikano juice and pay more for it. The Wiikano case focuses on …