When Stefan Oschmann became CEO and Chairman of the Executive Board of Merck KGaA, Darmstadt, Germany in 2016, the company had begun its transformation from a traditional mid-size German industrial company to a modern, global science and technology company. The portfolio restructuring and reorganization spearheaded by Oschmann’s predecessor, Karl-Ludwig Kley since 2007, had been approved …
Haidilao Hot Pot offers customers a delicious dining experience. As in most restaurants, the workforce consists primarily of young people born in underdeveloped suburbs. Equipped with the founder’s unique business values, they are enthusiastic and motivated to offer their clients exceptional service in a creative way. This case portrays the founder’s business experience, his values, …
In October 2018, LIU Chang (Angela), president of Beijing-based New Hope Liuhe (NHL), reflected on the company’s strategy. With sales of $ 9 billion and a presence in nearly 20 countries, NHL was China’s largest animal feed manufacturer and one of the leading producers and processors of pork and poultry. The company also marketed a …
Case B describes the digital transformation process that GroupM India undertook from 2013 to 2016. To respond to the product, profile, partnership and people challenges identified in Case A, the company identified the customer orientation and flexibility as two “tasks” that must be prioritized. GroupM focused on creating end-to-end media solutions, targeting new business customers …
Priya, a PhD student in public policy, has received internships from two units of the International Development Fund. One of her offered her a good salary, she used her work experience, but she stayed longer than she wanted; the other did not offer her salary, but she would give him the work experience she wanted …
Unlike any other European airline, Ryanair DAC has seen impressive growth and performance thanks to its well-designed and ruthlessly executed low-cost airline business model. However, the limits to growth became apparent as the company adjusted its business model with a greater focus on the customer. As a result, cracks appeared in the business model and …
Most of business activity can be understood as the progression from knowledge to results that go from the initial spark of an idea to the actual realization of financial and strategic results. Yet executives and corporations are not always driving this advance, both in the headline-grabbing large-scale transformative initiatives we read about and the rest …
In 2013, Vanderbilt University Medical Center was ranked the top-rated hospital in Tennessee by US News and World Report and among the top academic medical centers in the Southeast region. The 2012 US News & World Report Hospital Rankings listed Vanderbilt’s treatment for kidney transplants (11th), women’s health (16th), heart (25th), and cancer (29th) as …
Lenovo’s origins date back to 1984 in China. Over time, it became the world’s leading PC company. It is now striving to transform itself and become not just a PC manufacturer, but a solution provider for companies in digital transformation. The hiring manager must decide how to ensure that Lenovo has enough trained leaders to …
The case series describes the strategic transformation at Takeda, the largest Japanese pharmaceutical company, with a special focus on the R&D function. Since 2015, the 237-year-old industry dean has reduced his strategic focus from six to three. therapeutic areas, has reorganized its global R&D presence into one Japanese location and two in the US, and …