In 2016, JCDecaux was number one in outdoor advertising globally. This was far from the situation in 2003; At the time, JCDecaux had been replaced by Clear Channel from its top position for a decade and was fighting for second place with OUTFRONT (then owned by Viacom). In the intervening twelve years, JCDecaux had doubled, …
In 2006, a fledgling music mobile phone market emerged that challenged Apple Computer’s dominant position in the digital music industry. Through its iPod line of portable digital music devices and its iTunes Music Store, Apple controlled more than half of the market for both music player hardware and online music sales. But the evolving ability …
Tencent has gone through many changes since its inception in 1998 as a simple messaging service. In 2017, it was the largest online game provider in China with a wide range of game types, the largest social media service provider in China with several of the world’s largest social media applications, and the portal of …
In the early 1990s, Turkish telco Netas established joint ventures in Azerbaijan and Kazakhstan as miniature replicas of Netas’ own experience at the receiving end of technology transfer with Northern Telecom, which owns 51% of Netas. . In this case, the problems related to technology transfer to countries even less developed than Turkey are examined.
In 2005, PalmSource faced stiff competition from manufacturers of wearable devices, wireless devices, and smartphones. Additionally, changes in leadership and corporate structure have changed its relationship with its primary client, PalmOne. Although Palm renewed its license with PalmSource in May 2005, the company must enter new markets to be successful. PalmSource is following a new …
In this case, he will discuss the evolving strategies in the cellular chipset industry in 2014, with an emphasis on Qualcomm, the dominant technology company in the cellular industry and the leading chipset manufacturer. The case begins with the advancement of Qualcomm’s communications technology and underscores the company’s continued ability to lead the modem performance …
Ontela, a tech startup, has launched an innovative service called PicDeck that enhances the mobile imaging experience for cell phone subscribers. Ontela sells PicDeck to mobile network providers, who in turn sell the service as a private label to their subscribers. Ontela has to decide which customer segments the service should target and how a …
The term “white box” is often used to describe unbranded products. These products are assembled from standardized parts and have become a very popular category of desktop PCs. Headquartered in Hsinchu, Taiwan, MediaTek is a factory-less semiconductor company that sparked a white-box mobile phone market by offering an innovative “all-in-one” solution for 2.5G and 2.7G …
Hythem ElNazer, a young investment professional at TA Associates, believes he has found an attractive investment opportunity for MetroPCS, a provider of wireless telecommunications services. However, two months earlier, TA had invested significant funds in this company before the company decided that it was unable to raise capital, in part due to some accounting problems. …
Illinois Superconductor Corp., a technology startup, has developed an innovative new superconductor filter for use in mobile phone base stations. He had to estimate the demand for his filters. The manager developed a simple forecasting model based on the proportion of the chain that, while simple and intuitive, was too simplistic. The company also commissioned …