In July 2014, the president and co-owner of Sunshine Fresh Inc. (Sunshine), a food company in Totowa, NJ, had to make a decision on the best location for the company’s new west coast expansion. Sunshine had built a reputation for quality chilled kosher pickles on the East Coast of the United States. Sunshine’s most valuable …
Haidilao Hot Pot offers customers a delicious dining experience. As in most restaurants, the workforce consists primarily of young people born in underdeveloped suburbs. Equipped with the founder’s unique business values, they are enthusiastic and motivated to offer their clients exceptional service in a creative way. This case portrays the founder’s business experience, his values, …
The case will be opened in August 2020 when Ozgur Tort and Mustafa Bartin, CEO and director of large format and online retailer of Migros Ticaret A.S. (Migros), the oldest and one of the largest supermarket chain in Turkey, is navigating Migros through COVID19 and the unprecedented surge in demand for groceries online. Between the …
It presents the problem of how an established regional brewery can survive the onslaught of national breweries, some of which are cross-subsidized by diversified parent companies. In addition to industry and competition analyzes, it requires detailed analysis of which companies are profitable and unprofitable for Hudepohl. Hudepohl is a private company.
The case discusses the origins and development of the European integration process from the post-war period to 2007, with a particular focus on the Lisbon Agenda’s efforts to strengthen Europe’s competitiveness since 2000. It analyzes the different policy areas that have been addressed to European level over time and provides basic information on the architecture …
This case of the globalization of East Asian pop music is useful for teaching concepts of regional business strategy as well as cultural arbitrage. So music companies must consider why certain markets are clearly more profitable than others. They also have to decide whether to expand internationally with a regional focus on East Asia or …
Trek Bicycles (Trek) entered the Indian market in 2007. Although Trek’s market share in India was small compared to its global presence, India held a significant position in Trek’s global aspirations and the country’s growth potential led to Trek to enter that market. The company firmly believed in innovation and in delivering value to its …
ETrade pioneered the deeply discounted electronic brokerage business and has seen phenomenal growth through the extensive use of technology to achieve significant cost advantages over traditional companies. ETrade’s strategy was to pass on these cost savings through automation to its clients, as the fixed costs paid off across a larger number of accounts. In 1996, …
America’s Budget Impasse, 2001-2020, draws on recent government documents to review America’s economic performance since 2001, the ideology and impact of the Bush tax cuts, Obama’s 2009 tax incentives, tax cuts of Trump in 2017 and President Trump’s budget proposal to examine fiscal year 2020.
Dr. Edson Bueno founded Amil, the largest health insurer in Brazil. Unlike many others, it is vertically integrated. Dr. Bueno has two opportunities for growth. Which, if any, should he pursue?