Case Solution

Juliane Begenau, Robin Greenwood
Harvard Business School ()

Ethan Anderson, CEO of San Francisco-based e-commerce company MyTime, has to decide on the company’s growth strategy. MyTime’s first product was a website and mobile app that provided consumers with a convenient way to book appointments with local retailers in the United States. The student must evaluate the growth strategy of the company and develop a model to evaluate a prospect for the company website.

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