Case Solution

Elsa Margarita Uribe, Roberto Gutierrez, Andres Barragan
Social Enterprise Knowledge Network ()

This business case illustrates how Hocol competed in oil exploration and production in Colombia. What made this oil company stand out was the dynamic construction of a specific business model based on a deep knowledge of the external context and which allowed the simultaneous creation of economic value (profitability) and social value (promotion of social development). Hocol conceived a business model based on the mediation and mutual reinforcement of various forces that influenced its performance at different times in its history.

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