David A. Garvin, Artemis March
Harvard Business School (397028-PDF-ENG)
November 07, 1996
Linda Doyle, president and CEO of Harvard Business School Publishing Corp., has made the change after several difficult years. She launched several strategic and organizational initiatives and introduced a new philosophy and vision. However, there are now differences of opinion about the use of the central marketing organization and the degree of autonomy of the product groups.
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