A manager’s ability to build profitable companies depends on the business environment in which the companies interact. This notice provides a framework to help understand, anticipate, and potentially promote changes in the business environment. Describes creating an image of the business environment as a country analysis. The framework for the country analysis consists of three interdependent components: strategy, context, and performance. It focuses on identifying and evaluating the national and international context. Specifically, it clarifies the role that state actors, non-profit organizations and the “rules of the game” can play in decision-making.
Harvard Business School (797092-PDF-ENG)
January 22, 1997
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