Clinova: Diagnose and Decide

Case Solution

Jeffrey M. Conn, George Foster
Stanford Graduate School of Business ()

This case provides an overview of the founding and scaling story of the British health and wellness company Clinova. The case describes the early marketing successes of the young company in hiring emerging athletes and sports franchises, as well as the difficult allocation of capital, as well as the strategic and structural decisions that the founders of Clinova, Arsalan Karim and Charles Ebubedike, made. between scales. your consumer product lines or the construction of your mobile lines. They need to submit an application for disease diagnosis.

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