Josu Urrutia, Alberto Gomez Pajares, Luis Palencia
IESE (IES557-PDF-ENG)
November 03, 2016
A Barcelona-based textile entrepreneur (who supplies T-shirts to promoters) has the opportunity to take over a small textile factory in Tangier, Morocco, and has to decide whether or not to seize the opportunity. The analysis includes examining the value chain and whether parts of it can be outsourced, the alignment with the entrepreneur’s current business, and how the plan fits into his lifestyle.
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